Botswana is making waves across borders with an innovation in sustainable hygiene. Lefofa Brown Recycled Toilet Paper, the first locally made brown recycled toilet paper in the country, has officially debuted at the prestigious Victoria Falls International Food and Wine Festival in Zimbabwe. This marks a proud moment for Botswana’s green manufacturing sector and highlights the country’s growing role in the eco-conscious product movement.
Developed as a response to the rising demand for environmentally friendly alternatives, Lefofa Brown Recycled Toilet Paper is more than just a product—it represents Botswana’s dedication to sustainability, innovation, and responsible consumer goods. With eco-tourism becoming a key pillar of Botswana’s economy, this new product arrives at a time when the market is calling for hygiene solutions that are both effective and environmentally considerate.
The brown, unbleached recycled paper stands out not only for its sustainability but also for its proudly Made in Botswana label. It is crafted from 100% recycled materials, reducing waste and supporting the circular economy while offering a quality product for everyday use.
Speaking at the international event, representatives from the Lefofa brand emphasized that their vision extends beyond business. The brand is actively contributing to the global push for sustainable living, while proudly showcasing Botswana’s manufacturing potential to regional and international audiences.
The debut in Victoria Falls also signals the growing appeal of Botswana-made products outside the country’s borders, especially those that align with global trends toward eco-conscious living. Exhibiting at a festival known for celebrating premium and ethical products, Lefofa’s presence is a statement of confidence in Botswana’s ability to lead in sustainable innovation.
For local shoppers, Lefofa Brown Recycled Toilet Paper is already available in Choppies stores across Botswana, making it easy for consumers to support local production and make environmentally responsible choices.
With this debut, Botswana joins the global stage of green innovation—proving that even the simplest products can have a big impact when designed with the planet in mind.
