A.T.I To Get P6000 Monthly From The BTC Deal?

Media reports claim that man of the moment ATI who was recently endorsed by BTC as their brand ambassador will be pocketing P6000 from the deal every month for a year.

The Poelo Morago hit maker as well as BTC have however never disclosed how much he will be earning.

BTC general manager marketing, Pilot Yane said even though the deal to have A.T.I as their brand ambassador is set for 12 months, they were looking to have him on a longer term.

“As part of the deal, his hit single Khiring Khiring Khorong will be the face of BTC’s summer campaign,” he said.
He said BTC was pleased to be welcoming A.T.I to the BTC family and that the partnership symbolised BTC’s commitment as an organisation to developing and supporting the arts in Botswana.

“This relationship is opening doors for greater collaboration between the artiste and the corporation.
The BTC brand is evolving, similarly, the A.T.I brand is also growing in appeal and audience, so the time is greatly opportune for us to work together,” said Jane.

Jane further noted that corporates had been urged to step up with supporting and growing artistes in Botswana and this was BTC coming to the party.
“We are a brand on the move. BTC will continue to find alternative channels of reaching our customers and enhancing their communication experience,” he said.
A.T.I said he was ecstatic to partner with BTC.